Football intelligence,
built around your club.
Grade every metric by position, shape the overall grade around your club’s own philosophy, and use it to develop, compare and recruit. Coaching, sport science and analysis live in one workspace, so you can review straight after the game.

















The gap
Two gaps.
One fix.
Clubs tend to sit on one side of the same problem. Squad Matrix is built to close both.
The data is collected, but not used
Physical and technical data sit in different places, alongside spreadsheets, lineups and video, so they never come together as one clean picture of a player or a match. The information exists. A clear way to visualise and review it doesn’t.
There isn’t enough data collected
Without a simple way to capture the game, reviews lean on memory and opinion, and there is little to compare from one week to the next.
Built for the real week
One day to review.
Then it’s on to the next game.
Mid-season, the fixtures never stop. By the time the data is pulled together, the next game is here, so the review waits until the season is over.
Match on Saturday. Coded, graded and ready to review by Monday. Tuesday to Friday is then prep for the next match.
Code
Code the match from the video.
Review
The whole team, one player, or both.
Develop
Show each player where to improve.
Why Squad Matrix
Built to find what matters,
fast.
Eight reasons clubs use it to review players every week, not once a season.
01 / Straight from the game
Game to grades,
fast.
Import the match data soon after the game, or code the match yourself in the app’s own coding studio. Review it before anything is saved, and the grades are there to use. Review becomes something you do every week, so a dip in form or a rising player is spotted while you can still act on it, not in an end-of-season report.
02 / Grade every metric
Find every strength.
Find every weakness.
Every player is graded on every metric, by position: duels, passing and progression, defensive and pressing, creation and attack. Colour-coded grades show at a glance who is excelling and who is struggling, and any grade opens to the percentage and the raw counts behind it.
03 / Built around your team
Your team.
Your grading.
Every team wants something different from its players. A pressing side values different things from a possession side, and a full-back in one system is not the full-back in another. Squad Matrix grades every metric by position, and your approved Playing Philosophy shapes the overall Game Performance Index (GPI), a position-specific formula, so the headline number measures what your team actually asks of its players.
04 / Physical data
Physical data,
alongside performance.
Open any player’s Physical report and follow the physical metrics your club collects, match by match. Add the data straight from your GPS system, with no retyping, and view whichever measures matter to you. Each trend is set against the player’s own average and the position average, with the raw values beside it. It sits in the same workspace as your grades, kept separate from the performance grade so each tells its own story.
05 / Video coding studio
Code the match.
Build the clips.
Code a match from the video with team and player windows, trim clips on the timeline, and collect them into playlists by player, game or theme. Every clip stays linked to its original game, so the video work sits on the same match records as your grades.
06 / Tactics board
Show them.
Don’t just tell them.
Build shapes and movements on a measured pitch, step through progressions, switch camera angle, and take it straight into a team meeting with Present. Set pieces have their own studio, so corners and free kicks are planned and saved alongside everything else.
07 / Coaching
Plan the day.
Run the session.
Open a training day and see every drill laid out on the pitch, with its timing and coaching points. Keep your drill images in one searchable Drill Bank, drop them into a session, and see the whole schedule alongside your fixtures.
08 / Who it’s for
One app,
the whole staff.
Performance grades, physical data, video coding, lineup selection, tactics and set pieces all sit in one Mac app, on the same match records. The coach, the analyst and the sport scientist see the same picture, with no more stitching together spreadsheets, video tools and calendars.
Plan the week
See form and grades on one screen, pick your XI, and walk the squad through a pattern on the tactics board.
Show your working
Import match data, code video, and open the recorded counts behind any grade or comparison.
Track the load
Import tracking data, follow team trends and open physical reports, kept separate from the performance grade.
Keep control
Manage teams, seasons and staff access, and approve the Playing Philosophy that shapes the overall GPI.
Grading / Anatomy of a grade
How a grade
is built.
Every number traces back to the recorded actions behind it, so a coach can see how it was reached. The Game Performance Index (GPI) is the position-specific formula that turns every metric grade into one overall number. Click the metric grade to see the breakdown.
Illustrative data for the demonstration club, Squad Matrix FC.
The alternative
Stop stitching
it together.
Most clubs piece this work together from separate files and tools. Squad Matrix puts it in one place.
Spreadsheets, folders and separate tools
- Results, stats and video kept in different places
- Hard to see how a number was reached
- Plans rebuilt from scratch each week
Squad Matrix
- Results, grades, video and plans on the same match records
- Click any grade to see the counts behind it
- Reusable session templates and a linked coaching calendar
Everything in one workspace
From importing the data to walking the squad through a set piece.
Match preparation
Check squad form, then build your XI on a pitch view from players with proven experience in each position.
Tactics & set pieces
A full-screen board on a measured 105 × 68 m pitch with four camera views, passes, runs, named units and progressions.
Match video & playlists
Link footage, code key moments, and organise clips into player, game, theme and overall playlists.
Coaching schedule
Month, week and day views with drag-and-drop sessions, templates, copy and paste, and linked fixtures.
Player comparison
Compare players side by side on technical or physical data, with the biggest differences highlighted.
Sport science
Import tracking data, follow team trends and open physical reports, kept separate from the performance grade.
Playing Philosophy
Coaches define what a role should look like. Once an admin approves it, it shapes the overall GPI for that position.
Clubs, staff & data
Manage teams, seasons and staff access, review imports before saving, and back up locally.
Local-first. Squad Matrix runs on your Mac and keeps accounts, match data and notes on that computer.
Coming 2027.
Register your interest.
Squad Matrix is coming in 2027. Tell us a little about your club and we’ll keep you updated, and arrange a demo if you’d like one.